WHAT WE STAND FOR
for us, by us, for the community
embraces multicultural beauty, gender fluidity and new aging in cosmetics and personal care
it’s not just about style—Black consumers have influence and aren’t afraid to use it for good.
Black consumers represent a reliable source of growth for brands able to forge an authentic connection. I know from personal experience the influence these consumers wield over public discourse on social media and other platforms. So, African Americans hold quite a bit of leverage over companies from all industries.
Transparent - Open Dialogue
Emerging artists & brands - Exclusive
Global Community - Wide Diaspora